Jöey Nordic Seed Crisps – Stories Worth Telling

 

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Jöey Nordic Seed Crisps

Nordic Influenced, Culinary Inspired and Locally Made!

 

Jöey Nordic Seed Crisps! Made with 7 organic super seeds including watermelon seeds with 22g protein and 13g fiber per bag, these super seed crisps have nutty and crispy texture, are just the thing you need for your snack cravings!

 


 

Jöey Nordic Seed Crisps - Fast Facts

Your name: Joseph Chen

 

Year the company was started:  2023

 

Where are the products made:

Ottawa, Ontario (we started in Prince Edward County, Ontario)

 

What is the ‘key ingredient’ that makes your product line special? 

Watermelon Seeds, Saffron, Pink Salt, and Italian Black Truffle

 

 


 

Exploring the Vision and Core Value of Jöey Nordic Seed Crisps

LCG Foods engaged in a discussion with the founder of Jöey Nordic Seed Crisps to better understand the brand's mission, core values, and other topics that we thought our retail partners might want to know.

 

What motivated you to start your company and create the products that we see today? 

Jöey Nordic Seed Crisps was created for my own gluten-free household, inspired by Nordic culinary philosophies of simplicity and sustainability. I started making these crackers at my farmhouse in Prince Edward County using 7 super seeds and premium culinary-inspired ingredients.

After working for big food brands like Kraft, Unilever, Hershey, Mondelez, and McDonald’s for 15 years, I was inspired by a trip to Sweden and my gluten-free partner to create an artisanal snacking brand of my own.  After spending three years developing a recipe, I launched Jöey Nordic Seed Crisps with the help of my family at the farmer's market in August 2022.

 

What are your company’s core values?

  1. Creativity: We believe creativity drives growth and innovation. We are on top of food trends and we translate those insights into the development of our products!
  2. Transparency: We believe in full transparency of what goes into our products and how we operate as a business.
  3. Integrity: We operate our business with full integrity and don't believe in short cuts or cutting corners for a short term gain.
  4. Finest: We believe in being the best at what we do and what we create. We believe our customers and consumers deserve the best from product to service.

 

If you could tell a retailer three things about what makes your brand different, what would they be? 

  1. Seven Super Seeds with Watermelon Seeds.
  2. Taste! Nutty, crispy and savoury that is very addictive and full of flavour!.
  3. High in protein and fibre with 22g of plant-based protein per bag and 13g of fibre.
  4. Certified organic and gluten free.

 

What is your favourite product from the line up?

My favourite product from our line up is the Truffle Seed Crisps. We spent a lot of time perfecting that flavour and making sure you can taste it but it's not too strong. It was hard to find the right balance but we did it!

 

What do you enjoy doing outside of work?

I have always loved gardening. I spend a lot of time gardening during the summer. I plant all types of vegetables like tomatoes, beans, zucchini, and carrots. I love to see how everything grows.

 

 

  Check out all the items from Jöey Nordic Seed Crisps Here!


 

Why LCG Foods?

If you own or manage a health food store, you know it’s hard work to maintain a successful business. From developing customer loyalty, to managing costs, to staying competitive with the big grocery store down the street, we get that you want your suppliers to work as hard as you do.

 

At LCG Foods Distribution, we carefully curate a lean wholesale catalog of only the hottest natural food products, with new product launches every few weeks. Whether your store values organic, non-GMO, vegan, gluten-free, or keto, we have the products your customers are looking for, before they know they’re looking for them.

 

We offer straightforward, no-nonsense pricing, and ordering can be done easily online, by email, or over the phone with your account manager. All orders are processed on-demand from our distribution centres in Ontario and British Columbia, with Canada-wide service.

 

Get started today by browsing Jöey Nordic Seed Crisps products!, or take a look at our full catalogue and if you'd like to explore wholesale pricing for your business, simply complete the form below and an LCG Foods representative will get in touch with you within 2-4 hours during the work week.

 


Request Wholesale Pricing - Account Setup